Evaluate this opportunity against the firm’s priorities and proof.
Pursuit qualification
Make the go/no-go decision visible before the proposal hours begin.
At a glance
Propagent makes the pursuit decision traceable instead of hiding it behind a single number. It compares each opportunity with strategic fit, requirements, evidence readiness, risk, capacity, and pursuit cost; shows the supporting evidence and gaps; and keeps the final pursue/no-pursue decision with firm leadership.
Show why the opportunity looks strong, weak, or uncertain.
The system frames the decision; people own it.
Why go/no-go breaks down
A score without its evidence is not a decision system.
AEC firms cannot chase every opportunity. The cost is not only proposal hours; it is leadership attention, expert time, partner coordination, and the opportunity cost of the work the firm did not pursue.
A useful qualification process makes the basis of the decision visible. It shows where the firm fits, which requirements are difficult, whether the evidence is ready, what risks remain, and where executive judgment overrides a default recommendation.
Decision record
See the factors, evidence, gaps, and owner.
- 01
Strategic fit
How the opportunity aligns with the firm’s market, client, geography, project type, and priorities.
- 02
Capability and proof
Whether the firm has relevant experience, people, credentials, and defensible evidence.
- 03
Requirements and risk
Which terms, constraints, ambiguities, deadlines, or compliance demands affect the pursuit.
- 04
Readiness and cost
What the response will require from the proposal team, experts, leadership, and partners.
- 05
Judgment and approval
Which open questions require a person and who owns the final go/no-go decision.
Win probability
Use probability as decision context, not a promise.
No responsible proposal system can guarantee a win. Propagent organizes the factors, evidence, and uncertainty behind the team’s confidence. As your firm records actual outcomes, leaders can compare them with the original decision and refine future qualification.
You get more than a mysterious percentage: a traceable decision record your leaders can inspect, challenge, and approve.
Further reading
Why construction firms need a stronger RFP approval process.
In Construction Executive, Propagent Co-founder and CEO Daniel Beecham explains how informal pursuit choices consume senior time and why durable decision records make future Go/No-Go decisions stronger.
What your team sees
A pursuit decision the team can challenge and approve.
The decision record makes strengths, risks, missing evidence, uncertainty, ownership, and the final executive call visible together.
- Fit signal
- Relevant experience is well supported
- Open risk
- Key-person availability unconfirmed
- Decision
- Awaiting principal approval
- Evidence-backed strengths and gaps
- Visible uncertainty and open decisions
- Named executive approval
Where your team stays in control
Firm leadership makes the final pursue/no-pursue decision and can add relationship, capacity, commercial, and strategic context that no document alone contains.
Frequently asked questions
Straight answers for your evaluation.
What is go/no-go scoring for AEC pursuits?
It is a structured way to evaluate whether an opportunity fits the firm, whether the evidence and team are ready, what risks and costs exist, and whether committing proposal resources is warranted.
Does go/no-go scoring predict whether the firm will win?
It organizes evidence and confidence factors, but it is not a guarantee. Propagent keeps the basis, uncertainty, and human decision visible.
Which factors matter in an AEC go/no-go process?
Common factors include strategic and client fit, project relevance, firm proof, team availability, requirements, contract risk, competitive context when verified, response cost, and the quality of the available evidence.
Who makes the final decision?
The designated firm leader or pursuit owner. Propagent frames and records the decision without removing executive judgment.
See it on real work
See it in a demo Put a real opportunity through the decision
Bring an RFP and see how requirements, evidence, risk, readiness, and judgment come together.